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Shopzilla's Unique Selling Points



Because Shopzilla has a 100% proprietary shopping search engine that has been built from the ground up by its founders, it boasts a huge array of unique site features that combine to make Shopzilla the web’s best and smartest way to shop in Europe.

These features include:

  • SmartChoice
  • FlexiBrowse
  • Shopzilla List
  • Merchant Ratings

    In addition to these features, its powerful, advanced shopping search technology means that it offers:

  • Increased speed of results (under 20 milliseconds)
  • Intelligent Query Processor (this function corrects spelling mistakes, contextual sensitivity, understand weights and measures etc)
  • Index updates six times a day
  • ShopRank, an algorithm which determines the most relevant results
  • Ability to scale for an infinite number of products and scores

    The combination of these elements means that Shopzilla helps save consumers time and money while delivering the most powerful, fast, easy to use, fun and memorable shopping search experience.

    SmartChoice
    Highlights and makes it easy to find the lowest price from a highly rated certified merchant who has the product in-stock.

    FlexiBrowse
    Allows shoppers to adjust attributes when they browse for products to make it easier for them to find exactly what they’re looking for.

    Shopzilla List
    Enables shoppers to create and save a personalized list of products and merchant links, making it easier for them to compare products from different merchants at their convenience.

    Merchant Ratings
    Shopzilla is the undisputed leader in this area with over 1 million new customer reviews and ratings submitted each month. Merchant ratings allow consumers to make an informed choice and buy with confidence. The Shopzilla system is the web’s largest and most trusted consumer feedback network and is facilitated by the bespoke proprietary search engine created by Shopzilla. These ratings are key to consumer empowerment, which is an important element of the Shopzilla experience.

    Trust is of crucial importance when it comes to online shopping, especially in the UK, where a fear of fraud continues to dissuade some consumers. Lack of trust is still the number one inhibitor to consumers spending more time online shopping. 80% of people feel threatened by identity fraud when they use the internet for shopping or banking1. By sharing the online shopping experiences of many consumers, Shopzilla allows shoppers to make informed decisions with confidence.

    1Source: RSA Security, August 2005



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